The Better Packaging Co. is fast becoming New Zealand’s most trusted source of sustainable packaging. Carrying the most stringent independent certifications, their home compostable packaging, made from corn
and non-toxic, compostable resin, will biodegrade and it’s even worm friendly!
The Better Packaging Co. has its headquarters in New Zealand but is an Australasian company with distribution centres in New Zealand, Australia, United States of America, Asia and the United Kingdom servicing 42 countries.
As eCommerce continues to boom, so does the amount of single-use plastic required to individually package each transaction. The Better Packaging Co. grew from the deep concern that its founders, Rebecca Percasky
and Kate Bezar, felt for the environment, particularly the vast amount of packaging generated by online shopping.
The Better Packaging Co.’s commitment to operating within a circular economy model means that care is taken at every stage in the product lifecycle to minimise the impact. Their company name is a nod to their approach to business – a reminder to keep finding ways to improve, including how their products are made and the options for them at end-of-life. In fact, being responsible is a key value for Rebecca and Kate, they take product stewardship very seriously.
But Rebecca and Kate have only just got started with an exciting sustainability development launching in the next three months. Their range of products continues to broaden from courier bags to now also include compostable zip lock bags, poly bags, magazine flow wrap, carry bags, courier labels and custom-branded packaging.
With a strong social media presence and a stunning brand, The Better
Packaging Co. has ignited a sustainable packaging movement. They have
made their outstanding products accessible to any individual or organisation,
not just the usual multi-nationals able to meet high minimum order
quantities. But Rebecca and Kate have only just got started.
Their range of products continues to increase broaden from their now infamous ‘Real Dirt Bag’ courier satchels to poly bags, zip lock bags, magazine flow wraps, carry bags, courier labels and custom-branded packaging.
In the next six months, they will also launch an app to enable those without home composts, to find the nearest drop-off point so ensure their packaging is composted and looped into the circular economy, ensuring minimal impact!
Armed with chemistry degrees and experience working in other sectors including management consulting – Rebecca and Kate are a dynamic duo with complementary skills and specialised areas of expertise.
The business has only been operating since March 2018 but within nine months was profitable and growing at 15% a month. There is no doubt The Better Packaging Co. is one of New Zealand’s most exciting businesses and
definitely one to watch worldwide, especially with customers such as Elle McPherson’s wellness brand WelleCo, Maybelline, Rip Curl, L’Oreal, Karen Walker, Maggie Marilyn, AllBirds, Ravensdown and Fastway
Couriers to name a few…